Tag: Marketing

How to Identify your Target Customer for UX Testing

How to identify your target customer for UX testing As a UX researcher or designer, it’s important to have a clear understanding of your target customer before beginning a remote UX study. This helps you make informed decisions about what to test, how to test it, and who to target your findings toward. There are […]

Better User Experience Equals Better Findability

Designers are prone to falling into the trap of cluttering their interfaces. Limitations of space often push them to the wall, and they find themselves trying to fit everything they can into a tiny usable space…

How Can Bad UX Influence Your Conversion Funnel?

Regardless of whether you sell a product, offer a service or run a blog, any visitor comes to your site with simple goals like consuming or gathering more information…