Qualitative vs Quantitative in UX Testing

userly123
  • Post date September 7, 2022
  • Post author by Userlytics
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  • 266 Views

Article written by Nate Brown As staples of nearly all research conducted today, many people think they know about the differences between qualitative (qual) and quantitative (quant) testing. However, in the context of user research, these two methodologies are often used interchangeably. So how does one know when to use one method or the other? […]

          
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Sep 7 2022

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